Roofers, remodelers, HVAC, plumbing, electrical, concrete — your next job is someone searching right now. We get contractors found in Google's map pack, in organic results, and in the AI answers homeowners increasingly trust before they ever pick up the phone.
Word of mouth is great until it goes quiet. Most contractors are invisible for the searches that actually book work — "roofer near me," "kitchen remodel [city]," "best HVAC company" — and they're nowhere to be found when someone asks ChatGPT or Google AI for a recommendation. Immensa builds the local search presence that keeps your pipeline full: a properly optimized Google Business Profile, service-area pages that rank, a review engine, and content that earns trust before the first call.
The single biggest lever for contractors. We optimize your profile, categories, services, and photos so you win the local map pack and "near me" searches.
Dedicated pages for each town and service you cover — so you rank for "roofing in [city]" instead of losing it to a competitor two towns over.
Reviews drive both rankings and trust. We set up a simple system to earn more of them and put them to work where buyers see them.
Titles, headings, schema, and site speed done right — the fundamentals that decide whether Google ranks your site or buries it.
When a homeowner asks AI "who should I hire for a new roof," we work to make sure your business is the name it gives — and that it describes you well.
We report on calls and form fills, not vanity metrics. You always know what the work is returning in actual jobs.
The playbook adapts to your trade and your service area — local for West Michigan contractors, and nationwide for everyone else.
Every plan includes the same full scope of work — Google Business Profile management, strategy, audits, optimization, and reporting. Tiers differ only in volume: monthly GMB posts, targeted pages, and backlinks.
Foundational strategy — steady optimization and consistent growth.
$1,200/mo
Accelerated strategy — faster content, more links, stronger momentum.
$2,100/mo
Aggressive strategy — maximum output and full competitive push.
$3,000/mo
Our SEO packages start at $1,200/month for Standard, $2,100/month for Advanced, and $3,000/month for Enterprise. The right tier depends on how many services and service areas you want to rank for and how competitive your market is. No long lock-in contracts.
Google Business Profile and local map-pack improvements can show within weeks. Competitive organic terms typically take 3 to 6 months. SEO compounds — once you rank, the leads keep coming without paying per click.
Yes. We work with roofers, remodelers, HVAC, plumbing, electrical, concrete, landscaping, painting, flooring, and general contractors. The strategy is the same; the keywords and service-area pages are tailored to your trade.
Referrals are great, but they are unpredictable and cap your growth. SEO gives you a second, steady stream of leads you own — so a slow month for referrals is not a slow month for work.
No. We are based in West Michigan and work with local contractors as well as trade businesses nationwide. SEO and Google Business Profile work is delivered remotely.
Local to West Michigan? See our Grand Rapids SEO page →
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